The role of ERP and CRM systems is shifting. Traditionally, the emphasis was on improving the internal efficiency. With separated systems per department, business unit and/or subsidiary. While that may be practical for these entities, it didn’t really help to create an accurate overview. Since it showed what happened in the near past – not in the near future. In today’s fast changing markets, companies must use integrated business software to manage their entire business in a pro-active way. So if your current ERP and CRM system still function as a rearview mirror, you’d better exchange it for a periscope!
ERP and CRM – the key is to connect the entire company
Anyone who has to draw their information from sub-systems that are not (wholly) connected and also communicate moderately with each other must work hard to arrive at relevant steering information. And that is exactly the process that is taking place in many companies at the moment! In the process of compiling management information, these companies have to perform many repetitive actions every month. Which, as a result, requires a lot of processing time and avoidable costs.
Let’s take a project. For a healthy project result, it is important to monitor costs tightly. So you can intervene if the costs are out of step with the progress. But that requires up-to-date information all the time! After all, anyone who only finds out afterwards that action should have been taken is too late. Anyone who relies on outdated information for the controls of your company watches a rearview mirror all the time. And so can wait for accidents! After all, both opportunities and problems come to light too late.
ERP and CRM system in a company should be like a periscope
Fortunately – modern, innovative and well-integrated ERP systems are available today. Tailored to your industry, affordable and relatively easily adaptable. These solutions take care of the transactions at the operational level for you. But also help you with up-to-date steering information. In addition, you save on administrative operations, which already contributes directly to a better margin.
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Are you currently automated based on island solutions? Then the choice of such a modern solution means replacing your rearview mirror with a periscope. One that can look backwards and forwards as desired. And which also displays the current position of your company at any time. This improved view is sure to help your business move forward!
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